Over 27 years of experience driving growth through bold strategy, human-centered storytelling, and omnichannel execution.
About Me
Hi, I’m Tracy Creekbaum. For nearly three decades, I’ve been helping brands find their voice, tell their story, and grow with purpose. I blend strategy with heart — leading creative digital marketing campaigns, mentoring production teams, and bringing bold ideas to life across industries like healthcare, insurance, fashion, and SaaS.
What drives me is connection. I love turning complex challenges into clear, creative strategies that build trust and spark momentum. Whether shaping a brand from the ground up or refining a message that needs fresh energy, I’m all in — curious, collaborative, and always chasing what’s possible.
From bold rebrands to multichannel healthcare campaign, I approach every project with a thoughtful insight and execution, blending creative storytelling, graphic design, and emotional intelligence to create marketing that connects and converts. My goal is always to move businesses forward with clarity, creativity, and heart.
From startups to global brands, I’ve led campaigns, shaped narratives, and built trusted partnerships. With over two decades of experience, I turn complex challenges into creative, strategic solutions that drive real growth. Behind every role is a story of listening deeply, leading bravely, and helping teams move forward with clarity and confidence.
Provide strategic marketing, branding, and campaign support for startups, solopreneurs, and nonprofits during seasons of growth or transformation.
Jairus Marketing Agency
Marketing Account Director 2023 – 2024
Marketing Account Director Lead multi-channel marketing strategies for healthcare clients. Manage a $150K+/mo portfolio and guide campaign performance, creative direction, and team communication.
Tokio Marine HCC – Stop Loss Group
Senior Marketing Manager 2013 – 2022
Directed national B2B campaigns for insurance programs. Oversaw creative production, lead gen, rebrands, executive messaging, and event marketing.
Relationship Manager & Account Executive SouthStar Funding & IndyMac Bank
SouthStar Funding | IndyMac Bank 1997 – 2002
Delivered a full suite of brand and messaging strategy during post-acquisition rollout. Oversaw web content, sales materials, and cross-platform brand alignment.
Marketing Freelance
Freelance Marketing Services 2007 – Present
Managed content, email campaigns, and design production for small businesses looking to move their services online. Supported internal communication and rebranding efforts.
My Portfolio
What My Clients Say
I’ve had the privilege of working with incredible clients, partners, and creative teams. Here’s what a few of them have shared about our collaborations.
“Tracy is one of the most strategic and thoughtful marketers I’ve worked with. Her ideas not only inspired us — they drove real results!”
— S.R. Woodman, CEO
“Tracy is a dream to work with. She knows what she needs and how to get it done. She has the best attitude and her files are always perfect which makes our job easier. I enjoy working for Tracy and would love to work with her in any capacity.”
— Tammy Amos
“Tracy brings a rare mix of creativity, calm, and clarity to every project. She listens deeply, leads with intention, and delivers work that exceeds expectations every time.”
